design basics

This book explores a wide area, tracing the history of design from its roots, providing an outlook for the future, and describing comprehensive product functions, complex design processes and fundamental theories with illustrative case studies. Not only does the book address enquiry users, but also dedicated companies, interested engineers and designers-to-be from various fields. It is a concise introduction to industrial design written by Gerhard Heufler, an insider who draws on his longstanding experience. There are many questions on the highly topical subject of design and this book aims to provide the answers.