Holistic management

Business leaders who want stronger results can draw on two fields that have only recently matured: systems science with cybernetics, and key performance areas. The book combines these with a viable systems model and a systems-thinking outlook. It walks through current, still-developing techniques for forecasting and budgeting, winning and retaining customers, raising quality and output, generating new ideas, strengthening what the organization can do, meeting obligations to society and the natural world, and earning sustainable profits.