How executives fail

Since most executives fail (at least their own hopes and dreams), Lee Thayer wondered where do they learn to do this? There are thousands of books about how to succeed. They don't seem to have made all that much difference. None about how to fail. Maybe if they are learning to fail from books on how to succeed, a book about how to fail could have the reverse effect. Maybe a little irony and humor would be useful - revealing that how an executive thinks always determines the outcome. So here you have it. Here is the definitive book about how executives contribute to their own failure without even knowing it. It's a smile a page. You'll see your peers, your bosses, maybe even get a sideways glimpse of yourself. If you get into it, it'll change the way you think. Likely for the better.