Organizing Identity

Paul du Gay's study examines how culture shapes organizational and economic life, approaching the subject from the perspective of cultural economy. It works both as an overview of the field and as a hands-on guide for those who want to practise cultural economy themselves. Building on du Gay's earlier writing, it draws on cultural studies, sociology, anthropology, geography and management.

The book is organized into three parts: Identity and History, Theory, and Politics. Its introduction explains what sets cultural economy apart as a scholarly approach and surveys where the discipline currently stands.