Social Big Data Mining

Ishikawa introduces the core ideas and underlying technologies used to mine data from social media. The chapters move from what social big data is and how data mining can generate a hypothesis, to multivariate analysis used to test that hypothesis. Further sections cover web and media mining, natural language processing, real-world applications, and how these methods scale to very large datasets. Readers also get guidance on modeling, data mining, and multivariate techniques as applied to social big data. Rather than focusing only on tools, the book aims to give a full picture of the field, from foundational concepts through to practical use, grounded in academic research.