Successful Private Practice

Written for doctors and therapists who want to advance their careers and grow their own private practices, this book begins by examining the core values that define a health professional. Dr. Cary Yurkiw, DC, draws on more than 25 years of work in several clinic settings and on his experience coaching and consulting doctors, therapists, and staff on running a successful practice. He uses those core values as the foundation for processes and procedures, which together form a credible and persuasive healthcare brand that helps a clinic perform at its best.

The book shows readers how to build lasting relationships with patients and the surrounding community to earn more referrals. It also walks through communication with new patients, from the first phone call to later follow-up visits. Throughout, the emphasis is on adopting sound clinical practices, achieving strong patient outcomes, and reaching as many people as possible.

Dr. Yurkiw further explains the behind-the-scenes management needed to run an excellent health care business, and he stresses maintaining a healthy work/life balance. The book's overarching aim is to improve lives in the reader's community.