The Choice

The Theory of Constraints (TOC) has been put to use across nearly every field, including manufacturing, hospitals and schools. Eliyahu Goldratt, its originator, trained as a physicist and has worked as an educator and company executive, but his main identity is that of a philosopher. He is known for questioning long-held assumptions and urging readers to look at their work and their companies from a new angle.

In The Choice, Goldratt sets out his core beliefs in a conversation with his daughter, Efrat. Rather than presenting a lecture, he walks her through the reasoning behind his thinking, showing how a clear set of underlying beliefs shapes the way people make decisions in business and in life.

The book suits readers who want to understand the thinking behind Goldratt's methods, as well as managers and professionals who want to test their own assumptions. Goldratt is also the author of The Goal, the novel that introduced TOC to many business readers.